Global Sportswear Brand · Europe Tour · 2025

Sprint Lane

An Adobe XD design for a 100-metre sprint live activation for a global sportswear brand, deployed across Europe. Visitors ran a calibrated sprint on an on-site running machine paired with a screen displaying their pace, time, and rank — chasing their personal best and the live leaderboard. Remiam designed the visitor flow, in-run feedback, results screens, and the leaderboard end-to-end. Build delivered by a separate technical partner.

ClientGlobal Sportswear Brand · Europe Tour
Year2025
DisciplineAdobe XD Concept Design · Live Sprint Activation (Design-Only)
ADOBE XD · 100M SPRINT · EUROPEDESIGN-ONLYPACE14.2RUN STATIONIN-RUN UI086mDISTANCE COVEREDSPLIT · PACE · RANKLIVE LEADERBOARD01PARIS11.8402BERLIN12.0603MADRID12.3104MILAN12.4405AMS12.5806LONDON12.71EUROPE · LIVEDESIGN-ONLY · BUILT BY PARTNERWELCOME · IN-RUN · RESULTS · BOARDPROJECT · SPRINT LANE28
About this project

The brief, the build, and the result.

Sprint Lane is the Adobe XD design Remiam delivered for a 100-metre sprint live activation built for a global sportswear brand and deployed across Europe in 2025. A visitor stepped onto an on-site running machine paired with a screen and ran a calibrated 100-metre sprint — the screen tracked pace, time, and rank in realtime, with a live leaderboard tying every venue stop together. Remiam designed the full visitor journey end-to-end in Adobe XD: brand-led welcome screens, pre-run instructions, in-run feedback (lane visual, pace bar, split times), results reveal, post-run share state, and the live leaderboard format. The hardware + software build itself was delivered by a separate technical partner. Sits in the catalogue because the design work shipped at scale across European events; the credit for the build belongs elsewhere.

Highlights
  1. 01100-metre sprint on an on-site running machine paired with a brand screen
  2. 02Realtime pace, split times, and ranking against a live leaderboard
  3. 03Complete Adobe XD design — welcome, instructions, in-run, results, share, leaderboard
  4. 04Deployed across Europe at major brand events
  5. 05Build delivered by a separate technical partner — design-only from Remiam

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