Design.
Design notes — kinetic typography, brand systems, dark-mode-everywhere, the eye-tracking research lab the studio runs, form design as conversion, the Apple-Vision-Pro design language, view transitions. The studio cares about design as engineering, not decoration.
- 12 Dec 2023→
Adobe XD is gone. Figma was right.
Adobe quietly removed XD from Creative Cloud last month. Four years after we wrote a head-to-head, the answer turned out to be all of one of them. Some reflections.
- 26 Feb 2020→
What an eye-tracking lab teaches you about your product.
We started running our own usability sessions with a Tobii eye tracker eighteen months ago. The lessons changed how we design — here's what we got wrong, and what we now do on every project.
- 19 Aug 2019→
Figma vs Adobe XD: a head-to-head from a working studio.
Adobe has thrown serious money at XD. Figma has thrown serious focus at design itself. We've run the same project through both this year — here's the verdict, the feature comparison, the pricing reality, and the recommendation we now give every client.
- 22 Apr 2019→
Dark mode is everywhere. Should every product ship one?
macOS Mojave shipped it. iOS 13 is about to. Android Q is on the way. Every client meeting now ends with 'and a dark mode'. Here is our answer when it does — and the design-system work that has to happen first if the answer is yes.
- 19 Feb 2018→
Figma is eating design (and it deserves to).
Sketch ruled UI design for five years. In the last twelve months we've watched Figma quietly become the default in every client project. Here's what changed, why it's working, and the practical migration playbook for studios still on Sketch.